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A DIFFERENT point of view

On First Tries

written by Marc Lefebvre - Last Updated on June 30, 2024

A DIFFERENT point of view

Birthing Content

Making decisions that affect your business is scary.
It affects so much! Now, let me run a small hypothesis by you…

 In a world where we love simplicity and symbolism, we often dislike having people that do “multiple things”.

It’s much easier to hire THE guy for a thing right? … But what about when you have multiple very different tasks to get through? Are you sure you want a hunter to clean your office? You want a hunter researching what are the best plants to eat when you’re sick?

What I’m (thinly) getting at is that, I am not a “niche” person. I love trying, experimenting, seeing the results, improving it, playing with it, discovering it. I was a dance teacher for over 20 years and my first reaction to any move that I learned was immediately “Can I do this in reverse? What’s the opposite of that move? Is there another way to do this?”

 

Who do you choose?

You have a choice between two guides on your next adventure: Jack or Marc.

Jack is an AMAZING hunter. He can shoot from a million miles away, he can cut the meat, etc. He is the guy for killing. Sure, he’s unpleasant to hang around, mostly thinks of his own survival, and wouldn’t lift a finger to help someone unless there’s a shiny dollar attached to it. He’s got experience out the wazoo and is surprisingly willing to get ANYTHING for you. He might come back with a gazelle or a skunk. That does not matter to him. The thrill of the kill and its reward are the sole focus of his soul.


Marc, on the other hand, is not great at killing. In fact, he’s a bit of a weird hippie. He’s friendly, positive, and supportive. He often stops to smell the flowers. He knows the area extremely well, has read plenty of books on the local flora, is very well-equipped, and has done a ridiculous amount of adventures on his own.

He’s constantly learning and sharing. He’s curious to explore further, his excitement overcoming the fear of the unknown. BUT, he definitely won’t kill anything. He loves and respects nature and the environment far too much to do that. Marc will be there with you to build the shelter that will keep you warm for years to come.

He’ll be there to start a fire, get sticks, improve the shelter, and talk to the tribe next door. Of course, he’s never perfect at anything, nor does he aim to be. He aims to make things BETTER. A better today, tomorrow, and even yesterday.

content fatigue

Okay, so maybe there was a LITTLE hidden agenda behind this story (huh, a marketer using a story to invent meaning and create a narrative, who’d have thought!?) but I needed a quirky intro to slowly ease you into the DIFFERENT anti-content

I don’t know about you, but I often feel content fatigue.

I LOVE reading, learning, and getting new knowledge, but holy shirt, the web has been already inundated with very cheap content spit out by ChatGPT or by building algorithms of the “most popular” content.

Now, I’m all for maximizing results but only if it’s valuable, sustainable and interesting. And AI generated content? It just sucks. (At least for the moment being, GPT is growing extremely rapidly)

So, why do I want to do this?

So, why do I want to do this?

I want to connect with like-minded individuals and help them,
Offer hope and light outside of other people’s darkness,
Help creativity spread as a positive method of finding solutions,
Be a promoter of what I consider to be good and beautiful in this world.

So, you will notice that for something named ANTI-CONTENT, it will be solely focused on:

  • Radical Positivity
  • Creativity, its processes, methods, and tricks/tips
  • Marketing and how we can make it better
  • Good vibes and good brain juice

If that sounds like something you want to have a bit more of in your email box or you’re curious about my ANTI-CONTENT, you can sign up for my SUPER SECRET signup. But hurry, after July 4th, I’ll raise the price of my newsletter to 7 quintamillion dollars! So grab it quick before!

This is my engagement to you, reader, that if you give me a bit of your time, I, Marc el Different, promise to value it deeply, to offer you what I think is genuine content. The opposite of what we’re seeing rise. Yes, I may use some marketing tricks to boost a bit some numbers, but you can be damn GAR-AN-TEED that I will not succumb to the dark side. My words are free, take ’em and enjoy ’em.

 

valuable content gift

As the final part of my first public word soup, and to reward you for going through all this, I want to give you what has been two of the most wonderful, hopeful, satisfyingly deep but not complicated content I’ve come across in the past 10 years:

  1. Philosophize This Stephen West is amazing. I’ve been listening to this guy for years and honestly, I LOVED every single one of those podcasts. A secret that I mostly kept to myself is that my backup plan to being a creativity-focused being was becoming a history/philosophy major. You know, what REALLY gets the ladies going and makes all the business owners go “GEE, let’s hire THAT guy.” Why do I recommend it? This podcast has the content of the gods. It’s beyond interesting to see the various philosophies that are in many cases still affecting our modern world regularly. This podcast helped me understand the past, but mostly it opened the door to a hopeful future. It gave me hope that maybe the world isn’t AS on fire as we think…

  2. What’s Next is Now. GOSH. This book couldn’t have come at a more valuable point in my life. I LOVE it. To the point that it affects the tone of how I think and will live the rest of my life.

So, that’s it for me today, let me know what you think about this 🙂 I’m open to suggestions and thoughts! 

Have an amazing day friends! Thank you for giving me your time and I hope this was worth it.

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I keep my indepth thoughts, analysis and content behind a sign-up wall. There’s just too much personal stuff to put it all up openly on the web, therefor, please sign up to my bi-monthly newsletter. 

more insights

https://www.linkedin.com/company/wearedifferent/
marc@weredifferent.ca