Origins and Early Influences

Hailing from Quebec, Marc’s unique blend of blue-collar grit and white-collar finesse comes from his hardworking parents — a pipe-fitter and a bank-teller. From a young age, Marc displayed a passion for creativity and technology.

His first day of school was spent building legos and drawing, hinting at a future where imagination and precision would go hand in hand. At 13, he built a website in a local library, foreshadowing his eventual path in digital media.

High school was a time of exploration and skill-building.

Marc spent his lunch breaks engaged in three main activities: art, web design in the school library, and watching historical cinema in history class. Despite struggling academically early on, his talents in history, art, technology, and English were undeniable, earning him top grades (CT) in these four subjects. In CEGEP, his overflowing creativity was already a defining trait, as evidenced by his entry project on rubber bands which secured his entry into the very competitive digital media program.

He then honed his skills through his internship in TV production and digital design, while also gaining practical experience in various service roles, from grocery stores clerck to renovation centers expert.

Breakthrough with AskMen
Marc’s big break came with a three-month contract at AskMen.com, where his talent was noticed and he quickly became the go-to front-end website expert. Despite initially struggling with Flash in college, he went on to master Flash and write intricate code programs for Rich-Media Creatives. Over the next 10 years, his team created over 1,000 websites and 5,000 creatives for major brands like Starbucks, Harley Davidson, Ubisoft, Heineken, Porsche, Macy’s…

This period was marked by rapid learning, adaptability, and resilience as part of a small but mighty team navigating the post-dot-com bubble era.

Freelancing and Growth
Marc’s transition to freelancing was marked by both triumphs and challenges. His first significant client turned out to be difficult, teaching him invaluable lessons about resilience and business acumen. Over the years, Marc built a robust network in the digital marketing field, continuously evolving and expanding his skill set.

With the onset of COVID and a new chapter in Lorraine, Marc evolved into an Art Director and CRO, focusing on enhancing website and campaign performance for various enterprises. His role as a Marketing Director & Creative Director further expanded his expertise, involving team direction, set control during shoots, and strategic decision-making. Marc’s portfolio now boasts a diverse array of successful projects, reflecting his holistic approach to creativity and business strategy.